PepsiCo Australia & New Zealand Case Study

The PepsiCo snacking division that produces local Australian favorites, such as Smith’s Chips, Red Rock Deli, Bluebird Chips and Twisties, has been a long-time user of JDA Space Planning, part of JDA Software’s Category Management solution. In the last two years, the snacking division, however, has revved up its usage of JDA Space Planning to achieve remarkable results.